Episode 087: Mandy Bartolovich – Integrating Massage in Children’s Hospitals
Massage therapy in hospitals? Yes, especially for children. In this episode of Folding Towels, we meet Mandy Bartovolich, a pioneering therapist working in pediatric oncology. Discover how she’s helping young patients manage pain and anxiety, how hospitals are embracing integrative massage, and why presence and connection matter just as much as technique.
Episode 086: Building a Client Base from Scratch: 10 Strategies That Worked for Me
Building a massage client base from scratch is no easy feat, but it’s absolutely possible. In this episode of Folding Towels, David shares the exact 10 strategies he used to take his business from a part-time side hustle to a fully booked massage practice.
If you’re struggling with getting clients, marketing your business, or standing out, this episode is packed with real-world strategies that actually work. From letterbox drops and online visibility to networking and referrals, you’ll learn practical steps to grow your massage practice—no gimmicks, just real results.
Episode 082: Planning A Year You’ll Be Proud Of
A new year offers the perfect opportunity to set meaningful goals and take control of your personal and professional growth. In this guide, we explore how to plan your perfect year by setting clear personal, professional, and business goals. Learn how to structure your ambitions, break them into actionable steps, and adapt when needed. Plus, download our free one-page business plan template to keep your goals simple and focused. Whether you’re growing your practice, refining your skills, or prioritising work-life balance, this guide will help you stay on track.
Episode 078: Showing Up When You’re Running on Empty
You wake up exhausted, the day ahead feels like a mountain, but the bills and clients can’t wait. Sound familiar? Burnout in massage therapy creeps in, especially during the chaotic end-of-year rush. “It’s like boiling a frog,” Jackie explains. “Stress builds slowly, and suddenly you’re overwhelmed.” Self-employed therapists face unique challenges: no sick leave, no fallback. Yet, small steps can help you recharge. Plan a real break, reconnect with hobbies, and align your work with your passions. “You deserve joy,” David says. This article offers practical tips to navigate burnout and start the new year with renewed energy.
Episode 077: Massage Meets Research: Building an Evidence Base for Massage Therapy
Discover how research can transform massage therapy in this insightful exploration featuring Rona Moore, Dr. Jan Douglass, and Dr. Sarah Fogarty. From case studies to practice-based evidence, learn actionable steps to contribute to the evidence base, overcome barriers, and enhance the credibility of massage therapy in healthcare. Perfect for therapists eager to grow and make a lasting impact.
Episode 076: Should You Discount Your Services? A Strategic Guide for Massage Therapists
Discounting your services as a massage therapist can be a double-edged sword. While discounts can attract new clients, they also risk undervaluing your work, creating a misconception about your worth, or worse—attracting bargain hunters who don’t appreciate the quality of what you offer. In this article, we’ll explore the dos and don’ts of discounting in […]
Episode 075: Insights on Working Through Pregnancy As A Massage Therapist
Working as a massage therapist while pregnant presents unique challenges and opportunities. From adjusting your schedule and managing physical changes to planning maternity leave and communicating with clients, this journey requires thoughtful preparation and self-care.
Episode 74: Certified for Success: Raising Standards in Massage Therapy with Charlotte Keane and Paul Averill
Charlotte Keane and Paul Averill from Massage & Myotherapy Australia discuss the Certified Practitioner program, an initiative that sets clear standards for massage therapists across Australia. Developed by Massage Myotherapy Australia to meet ISO9001 standards, this certification offers therapists a way to distinguish themselves as safe, qualified, and reliable professionals. For anyone looking to elevate their practice, certification is more than just a title—it’s a commitment to excellence.
Episode 073: Caring for the Whole Person: Ronna Moore on Palliative Massage
We reconnect with Ronna Moore to explore the holistic approach of palliative and oncology massage. Ronna shares insights on building trust, addressing myths, and embracing self-care while supporting clients through life’s most vulnerable moments. Discover the profound impact of caring for the whole person and the essential role of massage in enhancing quality of life.
Episode 072: Your Personal Brand and End-to-End Client Care with Randall Cooper
Randall Cooper’s journey from a 16-year-old recovering from an ACL injury to an internationally recognized sports physiotherapist is nothing short of inspiring. In this episode of Folding Towels, Randall shares his story of resilience, the importance of building a personal brand, and how creating a consistent, end-to-end client experience is key to success in the health and wellness industry. As the founder of Premax, a leading sports skincare brand, and Learn.Physio, an online education platform for health professionals, Randall’s entrepreneurial spirit shines through. His passion for helping others, both in clinical practice and through education, continues to drive his work.