Episode 080: Your Questions Answered
In this post, we answer your pressing questions about the massage therapy industry. From managing finances and exploring overseas training to navigating NDIS changes and association benefits, we provide practical insights and expert advice. Perfect for therapists looking to grow their skills and business with confidence.
Episode 079: Should You Sell Products In Your Massage Clinic?
Selling products in your massage clinic can boost income and enhance client care, but it’s not for everyone. This blog explores the benefits, ethical considerations, and tips for choosing items that align with your values and practice. Discover how to create a positive retail experience without compromising your therapeutic focus.
Episode 078: Showing Up When You’re Running on Empty
You wake up exhausted, the day ahead feels like a mountain, but the bills and clients can’t wait. Sound familiar? Burnout in massage therapy creeps in, especially during the chaotic end-of-year rush. “It’s like boiling a frog,” Jackie explains. “Stress builds slowly, and suddenly you’re overwhelmed.” Self-employed therapists face unique challenges: no sick leave, no fallback. Yet, small steps can help you recharge. Plan a real break, reconnect with hobbies, and align your work with your passions. “You deserve joy,” David says. This article offers practical tips to navigate burnout and start the new year with renewed energy.
Episode 077: Massage Meets Research: Building an Evidence Base for Massage Therapy
Discover how research can transform massage therapy in this insightful exploration featuring Rona Moore, Dr. Jan Douglass, and Dr. Sarah Fogarty. From case studies to practice-based evidence, learn actionable steps to contribute to the evidence base, overcome barriers, and enhance the credibility of massage therapy in healthcare. Perfect for therapists eager to grow and make a lasting impact.
Episode 076: Should You Discount Your Services? A Strategic Guide for Massage Therapists
Discounting your services as a massage therapist can be a double-edged sword. While discounts can attract new clients, they also risk undervaluing your work, creating a misconception about your worth, or worse—attracting bargain hunters who don’t appreciate the quality of what you offer. In this article, we’ll explore the dos and don’ts of discounting in […]
Episode 075: Insights on Working Through Pregnancy As A Massage Therapist
Working as a massage therapist while pregnant presents unique challenges and opportunities. From adjusting your schedule and managing physical changes to planning maternity leave and communicating with clients, this journey requires thoughtful preparation and self-care.
Episode 74: Certified for Success: Raising Standards in Massage Therapy with Charlotte Keane and Paul Averill
Charlotte Keane and Paul Averill from Massage & Myotherapy Australia discuss the Certified Practitioner program, an initiative that sets clear standards for massage therapists across Australia. Developed by Massage Myotherapy Australia to meet ISO9001 standards, this certification offers therapists a way to distinguish themselves as safe, qualified, and reliable professionals. For anyone looking to elevate their practice, certification is more than just a title—it’s a commitment to excellence.
Episode 073: Caring for the Whole Person: Ronna Moore on Palliative Massage
We reconnect with Ronna Moore to explore the holistic approach of palliative and oncology massage. Ronna shares insights on building trust, addressing myths, and embracing self-care while supporting clients through life’s most vulnerable moments. Discover the profound impact of caring for the whole person and the essential role of massage in enhancing quality of life.
Episode 072: Your Personal Brand and End-to-End Client Care with Randall Cooper
Randall Cooper’s journey from a 16-year-old recovering from an ACL injury to an internationally recognized sports physiotherapist is nothing short of inspiring. In this episode of Folding Towels, Randall shares his story of resilience, the importance of building a personal brand, and how creating a consistent, end-to-end client experience is key to success in the health and wellness industry. As the founder of Premax, a leading sports skincare brand, and Learn.Physio, an online education platform for health professionals, Randall’s entrepreneurial spirit shines through. His passion for helping others, both in clinical practice and through education, continues to drive his work.
Episode 071: Setting Yourself Up for the New Year
In this episode Jackie and David dive into how we’re each planning for the year ahead, both in our businesses and personal lives. David talks about his need for structure – how he plans holidays, blocks out family time, and makes sure important dates are locked in early so he can be fully present. Jackie shares her more flexible approach to scheduling and how she balances the unpredictability of life with her business. We also cover some essential housekeeping for massage therapists, like reviewing your annual costs, planning price increases, and staying on top of things like first aid certifications and insurance. And let’s not forget the importance of self-care – booking regular massages, making time for hobbies, and finding joy outside of work are things we can’t ignore. Whether you’re a detailed planner like me or prefer to take things as they come like Jackie, this episode is all about helping you find balance and get set up for a rewarding and manageable year ahead.